JOY-DRIVEN FINANCE: GEN Z’S SOFT SAVING STYLE

Joy-Driven Finance: Gen Z’s Soft Saving Style

A New Kind of Wealth: Gen Z Is Rewriting the RulesFor decades, financial success adhered to a familiar pattern: gain steadily, conserve aggressively, purchase a home, and prepare for retirement. But Gen Z is approaching cash with a fresh perspective. Instead of focusing exclusively on long-term build-up, this generation is focusing on balance,

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